The CEO of Apple acknowledges that the fireplace pill low cost Kindle from Amazon is an efficient competitor for the iPad. a budget pill Kindle fireplace is out there beginning at $ 200. low-cost tablets are no risk to the iPhone and the iPhone value reduce is not necessary, stated Tim Cook's.
"But value is not often probably an necessary facet. an inexpensive product supplies maybe for good sales, however when prospects get house and use the device, it's enjoyable proper away, " mentioned cook dinner.
shows of the newest quarterly figures from 2011 confirmed that Apple's about a hundred billion in money is mendacity. traders begin to fret about cash, and discover that with this cash such acquisitions can discover places, or half of the cash pays could be.
"I suppose it is obvious to everybody that we have extra cash than is important to run the business," stated cook dinner. "We are already an energetic dialogue with the board about what we do with the cash. This dialogue is now extra detailed. "
Furthermore spoke very briefly the chief government concerning the Apple television set-top field that television and web mixed. In latest months there are rumors about Apple's personal tv. particularly about prepare dinner would not say something.
However, he said that there are alternatives for Apple television. "It is at the moment a hobby," he mentioned. To then hints at sharper concentrate on the television market: "Apple makes it some extent to hobbies. We consider in onerous work and deal with a restricted quantity of merchandise. We have all the time believed that there is one thing to be gained on this market. "